Darius Fisher, a digital crisis expert and also President and co-founder of Status Labs, is a modern day success story. Status Labs is a digital marketing, public relations and online reputation management company that more or less does the exact same thing Kerry Washington’s team in the ABC drama “Scandal” does for a living. Status Labs seeks to prevent damage to internet presence, offering their own type of insurance away from what we would normally define.
Fisher himself seems to be the ultimate fixer, taking Status Labs from nothing and building it from the ground up. The company now contains more than thirty employees and has branches in both São Paulo and New York. While the company is based out of these two major cities it also has clientele from a selection of thirty five different countries worldwide, meaning that Status Labs is a global company whose web encompasses a large portion of the Earth.
Public relations are a main factor in what Status Labs and Darius Fisher are all about, being able to not only work alongside individuals in preserving positive internet profiles but also assisting in modeling successful presence within the realm of reality. Fisher and his company work on polishing the outward appearances of high profile clients such as politicians, executives and public figures.
Fisher is a success because he builds upon the positive achievements of his clients, allowing unfortunate mistakes to be swept away by material that matters. An example of this is when he assisted a businessman who had just gone through a messy divorce. Instead of focusing attention on the divorce Fisher opted to center directly on the businessman had done, such as his personal achievements and interests. By custom tailoring websites and looking towards developing a rich social media presence online, Fisher was able to harness the shining aspects of the man and revealed him to the public as an asset to society as opposed to a pariah.
Darius Fisher and Status Labs offers individuals a second chance at salvaging a damaged professional and personal life, an end product that is quite admirable.
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